Imagine if the 28 million small local businesses in the United States had a crystal ball that could tell them exactly what consumers want from a local business. What if you could be a fly on the wall as consumers were asked about their expectations of small businesses...
Consumers today have become distrustful of large corporations and the executives that run them. According to a Gallup poll from June 2013, following the financial crisis of 2007-2009, only 22% of Americans had a significant level of confidence in big business. As you...