Imagine if the 28 million small local businesses in the United States had a crystal ball that could tell them exactly what consumers want from a local business. What if you could be a fly on the wall as consumers were asked about their expectations of small businesses...
Many times small businesses are perceived as having or being at a disadvantage over larger brands. Sadly, due to the challenges that many small business owners face from cash flow, funding shortfalls, marketing, fewer staff and resources, some entrepreneurs might even...
Your small business website is as important to your business as your actual store. Whether you sell products online or not, your website is often how consumers find out about your business, what you do and where you are located. The interesting point that many small...
If you are like many local small businesses, the focus of your offline marketing and digital marketing strategy is focused on your local customer, your local community and other local targeting methods. It certainly makes perfect sense to focus on your local customers...
Being a small business certainly has its challenges. Most small businesses struggle with cash flow, staffing, regulation compliance, marketing and just plain keeping your head above water. As if it wasn’t enough, many small businesses find themselves trying to...
